{"id":7303,"date":"2025-04-22T11:54:37","date_gmt":"2025-04-22T11:54:37","guid":{"rendered":"https:\/\/noahdigital.ca\/%e6%9c%aa%e5%88%86%e7%b1%bb\/mcity%e5%af%86%e8%a5%bf%e6%b2%99%e5%8a%a0%e6%a5%bc%e8%8a%b1%e6%8e%a8%e5%b9%bf\/"},"modified":"2025-08-01T11:06:03","modified_gmt":"2025-08-01T11:06:03","slug":"mcity-mississauga-promotion-2","status":"publish","type":"post","link":"https:\/\/noahdigital.ca\/zh-hans\/case-studies\/mcity-mississauga-promotion-2\/","title":{"rendered":"MCity\u5bc6\u897f\u6c99\u52a0\u697c\u82b1\u63a8\u5e7f"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7303\" class=\"elementor elementor-7303\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-944f8e8 e-flex e-con-boxed e-con e-parent\" data-id=\"944f8e8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd4246a elementor-widget elementor-widget-image\" data-id=\"bd4246a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/noahdigital.ca\/wp-content\/uploads\/2025\/04\/18.png\" class=\"attachment-full size-full wp-image-4616\" alt=\"\" srcset=\"https:\/\/noahdigital.ca\/wp-content\/uploads\/2025\/04\/18.png 1200w, https:\/\/noahdigital.ca\/wp-content\/uploads\/2025\/04\/18-300x150.png 300w, https:\/\/noahdigital.ca\/wp-content\/uploads\/2025\/04\/18-1024x512.png 1024w, https:\/\/noahdigital.ca\/wp-content\/uploads\/2025\/04\/18-768x384.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ae72cf elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5ae72cf\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"ult-animation ult-animate-viewport ult-no-mobile \" data-animate=\"slideInLeft\" data-animation-delay=\"0\" data-animation-duration=\"1\" data-animation-iteration=\"1\" data-opacity_start_effect=\"\">\n<div class=\"wpb_text_column wpb_content_element animated slideInLeft\">\n<div class=\"wpb_wrapper\">\n<p>The M City Condos developed by the Rogers Real Estate Development Ltd. was launched on March 22nd, 2017. Two weeks before the launch, the client asked us to promote this project using Google AdWords. Besides Google AdWords, they also used flyers and newspaper ads. They wanted to see which one would be the most effective channel. Discover MCity\u2019s results below!<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43a69cd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"43a69cd\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29a6afa e-con-full e-flex e-con e-child\" data-id=\"29a6afa\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ea61450 e-con-full e-flex e-con e-child\" data-id=\"ea61450\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2bf877d elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2bf877d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-81a9a68 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"81a9a68\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"ult-animation ult-animate-viewport ult-no-mobile \" data-animate=\"slideInLeft\" data-animation-delay=\"0\" data-animation-duration=\"1\" data-animation-iteration=\"1\" data-opacity_start_effect=\"\">\n<div class=\"wpb_text_column wpb_content_element animated slideInLeft\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"ult-animation ult-animate-viewport ult-no-mobile \" data-animate=\"slideInLeft\" data-animation-delay=\"0\" data-animation-duration=\"1\" data-animation-iteration=\"1\" data-opacity_start_effect=\"\">\n<div class=\"wpb_text_column wpb_content_element animated slideInLeft\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"ult-animation ult-animate-viewport ult-no-mobile \" data-animate=\"slideInLeft\" data-animation-delay=\"0\" data-animation-duration=\"1\" data-animation-iteration=\"1\" data-opacity_start_effect=\"\">\n<div class=\"wpb_text_column wpb_content_element animated slideInLeft\">\n<div class=\"wpb_wrapper\">\n<p>Many other realtors were competing in the market in such a short period of time. Unfortunately, We only had 4 days to do all the preparatory work, including the set up of campaigns, creating a conversion tracking system, and optimizing their landing page. The client planned to run the campaigns for 2-3 weeks targetting both the English and Chinese communities. Finally, as their total budget was $1000, their daily budget was very limited.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e031ae9 e-con-full e-flex e-con e-child\" data-id=\"e031ae9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c3c6eb4 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"c3c6eb4\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Strategy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ada36d elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"4ada36d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"vc_row wpb_row vc_row-fluid mkdf-section mkdf-content-aligment-left mkdf-grid-section\">\n<div class=\"clearfix mkdf-section-inner\">\n<div class=\"mkdf-section-inner-margin clearfix\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid mkdf-section vc_custom_1533215779961 mkdf-content-aligment-left mkdf-grid-section\" data-mkdf-parallax-speed=\"1\">\n<div class=\"mkdf-section-inner\">\n<div class=\"mkdf-section-inner-margin clearfix\">\n<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"ult-animation ult-animate-viewport ult-no-mobile \" data-animate=\"slideInRight\" data-animation-delay=\"0\" data-animation-duration=\"1\" data-animation-iteration=\"1\" data-opacity_start_effect=\"\">\n<div class=\"wpb_text_column wpb_content_element animated slideInRight\">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_row wpb_row vc_row-fluid mkdf-section mkdf-content-aligment-left mkdf-grid-section\">\n<div class=\"clearfix mkdf-section-inner\">\n<div class=\"mkdf-section-inner-margin clearfix\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid mkdf-section vc_custom_1533215779961 mkdf-content-aligment-left mkdf-grid-section\" data-mkdf-parallax-speed=\"1\">\n<div class=\"mkdf-section-inner\">\n<div class=\"mkdf-section-inner-margin clearfix\">\n<div class=\"wpb_column vc_column_container vc_col-sm-6\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"ult-animation ult-animate-viewport ult-no-mobile \" data-animate=\"slideInRight\" data-animation-delay=\"0\" data-animation-duration=\"1\" data-animation-iteration=\"1\" data-opacity_start_effect=\"\">\n<div class=\"wpb_text_column wpb_content_element animated slideInRight\">\n<div class=\"wpb_wrapper\">\n<p>Our strategy was to hit the market heavily in the first 1-2 weeks, depending on when the units would be sold out. Both search ads and display ads were running, targeting the English and Chinese market. Furthermore, whenever we noticed that one campaign was performing exceptionally well, we would aggressively increase the daily budget to acquire most of the market\u2019s traffic.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13e01b9 e-flex e-con-boxed e-con e-parent\" data-id=\"13e01b9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28f67d5 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"28f67d5\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RESULTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f23028 e-con-full e-flex e-con e-child\" data-id=\"7f23028\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-698f0c7 e-con-full e-flex e-con e-child\" data-id=\"698f0c7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3a0ab8 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d3a0ab8\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">13.35%<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9fe6ca elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"e9fe6ca\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Conversion rate<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d930a1c e-con-full e-flex e-con e-child\" data-id=\"d930a1c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7995209 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"7995209\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">$9.55<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-176bbd6 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"176bbd6\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cost per conversion<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e58ca51 e-con-full e-flex e-con e-child\" data-id=\"e58ca51\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc2f1a9 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"bc2f1a9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">223,641<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3ced97 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"e3ced97\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Impressions<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2658cef e-con-full e-flex e-con e-child\" data-id=\"2658cef\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4103950 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4103950\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1,222<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aebe099 elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"aebe099\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Clicks<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>13.35% Conversion Rate and Less than $10 per VIP Registration.<\/p>\n","protected":false},"author":1,"featured_media":4711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[116],"tags":[],"class_list":["post-7303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-116"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u5bc6\u897f\u6c99\u52a0\u697c\u82b1\u8425\u9500\u63a8\u5e7f\u6210\u529f\u6848\u4f8b | \u8bfa\u4e9a\u6570\u5b57\u8425\u9500<\/title>\n<meta name=\"description\" content=\"\u5bc6\u897f\u6c99\u52a0\u697c\u82b1\u8425\u9500\u63a8\u5e7f\u6210\u529f\u6848\u4f8b - \u8bfa\u4e9a\u6570\u5b57\u8425\u9500\u4e3a\u5bc6\u897f\u6c99\u52a0\u7684MCity\u697c\u82b1\u6295\u653e\u7684\u8c37\u6b4c\u5e7f\u544a\u83b7\u5f97\u4e86223,641\u6b21\u5c55\u793a\uff0c1,222\u6b21\u70b9\u51fb\uff0c95\u4e2a\u586b\u8868\u6ce8\u518c\uff0c\u83b7\u5ba2\u6210\u672c\u4e3a9.55\u52a0\u5143\u3002\u7acb\u5373\u9884\u7ea6\u514d\u8d39\u54a8\u8be2905-639-3398\uff01\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/noahdigital.ca\/zh-hans\/case-studies\/mcity-mississauga-promotion-2\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5bc6\u897f\u6c99\u52a0\u697c\u82b1\u8425\u9500\u63a8\u5e7f\u6210\u529f\u6848\u4f8b | \u8bfa\u4e9a\u6570\u5b57\u8425\u9500\" \/>\n<meta property=\"og:description\" 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