Conversion Rate Optimization Tactics: How to Track a Customer for a Global Small Business

Conversion Rate Optimization Tactics for a Global Small Business

Conversion rate optimization is essential for global small business owners aiming for success in the international market. These strategies help convert website visitors into customers, crucial for growth and profitability. Without focusing on conversion optimization, businesses risk losing potential sales and lagging in the competitive global market. This could lead to wasted marketing efforts and […]

Maximizing Your Facebook Ad Strategy: A Guide to Campaign Objectives and Ad Types

Facebook is one of the largest and most effective advertising platforms in the world, offering businesses of all sizes the opportunity to reach millions of potential customers by developing a well-planned and targeted Facebook ad strategy that incorporates different types of ads, such as images, videos, carousels, instant experiences, and collections can help businesses effectively […]

10 Amazing E-Commerce Conversion Rate Optimization Case Studies

CRO Case Studies For E-Commerce

In the competitive world of online retail, e-commerce conversion rate optimization is essential for survival—not just for pure digital entities but also for brands with physical storefronts. Typically, global e-commerce sites experience conversion rates ranging from 1-3%, contributing to only 22% of businesses feeling satisfied with their lead generation and online sales efforts. Whether you’re […]

10 Conversion Rate Optimization Best Practices

According to research by Econsultancy, for every $92 spent acquiring visitors, only $1 is spent converting them. Why is this statistic important in relation to your business? And why is conversion rate optimization so important? What are some conversion rate optimization best practices for your business?

10 Tips To Ensure Your Website Is User-Friendly

Too many people focus on running ads and promoting their website without ensuring they have a user-friendly website. Sure, SEO and Google Ads help you bring your targeted traffic to your website, but if your website is not user-friendly then you are just wasting your money. It can be hard to make a website user-friendly […]

3 Critical Steps to Improve Landing Page Conversions

A strategically designed landing page is often the deciding factor when it comes to conversions. Is your conversion rate low? If the answer is yes, then your landing page needs to be optimized. Check out the top 3 most critical steps in landing page optimization. First things first, what is a landing page? A landing […]

Your Essential Website Audit Checklist for 2018

Many create their website, run ads, and forget about it. However, if you want your website to succeed, you have to audit and optimize it! The online world is changing every day, and we have to keep up with it.  Your regular website audit should be at least once a year, ideally twice a year.  […]